biz Services

For many companies, growing International Revenue is not considered as much a new business opportunity, as it is a need to place a Sales/Marketing Person in charge of a very large territory as inexpensively as possible.

In reality, for any company to develop an International Business presence, they are faced with two challenges. The first is to put an international distribution network in place that can generate the level of revenue targeted. The other is to provide an appropriate level of management, sales, marketing, export and administrative support for their ongoing international operations.

While companies new to International Business feel this is an overwhelming task, companies that have been doing some exporting for a number of years generally feel all they need to do is add “a better sales presence”. Fortunately for both, developing the kind of proactive international sales network they need will cost less than the expense of struggling through years of little or no growth because they are really only servicing customers who would have purchased anyway.

In addition to meeting these challenges, LMD International can help you with:

• Market Based International Business Objectives
• Regional Sales & Marketing Programs
• International Business Skills and Perspectives
• Regional Sales & Marketing Support
• Staying close to your Local Markets
• Global Business Support

As a first step, an LMD International program dedicated to develop an expanded network of international Distributors, Reps and Agents could be in place in as quickly as 1 month and completed in 6 to 12 months, depending on how many regions (Africa, Asia, Australia, New Zealand, Latin America or Europe) are to be addressed and your current relationships in these regions.

Once the expanded network is in place, you can make informed, revenue based decisions on what support is appropriate, without having to take people from their day-to-day responsibilities to gain the experience needed to develop global business skills and perspectives. In this way, an existing support operation could be effective "as is" or may require only a few minor adjustments.

To discuss how this approach might be of benefit to your company,

You probably already know your overall Global Business Objectives. Now, in order to obtain those goals, LMD International can help you obtain the information you need to make the critical decisions on how to best invest your time and money to develop and meet your International Business Objectives with:

• Opportunity Identification and Evaluation
• Target Market Pricing and Revenue Forecasting
• Situation Analysis (ROI)
• Market Share Analysis in Niche Markets
• Product Viability Assessment
• Product Life Cycle Assessments
• Resource allocation evaluation

Just because someone is selling your product, it does not mean they are helping grow your business. They may be just filling orders. With this in mind, LMD International can help both you and them with:

• Regional Business Plans and Strategies
• International Business Relationships Develop
• Regional Product/Services market potential assessment
• International Rep/Agent/Distributor profiling
• Definition of intentional customer purchasing motivations
• Direct and Indirect Sales Personnel Training
• Market Defined Rep, Agent and Distributor Programs
• Market Research
• Development of multilingual Sales and Marketing materials
• Location of Agents, Distributors, Reps, Brokers, Dealers and Direct Sales Personnel worldwide

Even if you have available personnel to mange your day-to-day global business, the skills and perspectives needed to grow international business are different then those needed to maintain current business. While it may seem cost effective to use these same people; in the long term, bringing in the right expertise on a short term bases can result in more rapid growth and better cost management. LMD International can help you with:

• Situation Analysis of your current activities
• Developing new Direct business relationships
• Creating International Brand (Company) Recognition
• Forming and managing international Divisions, Subsidiaries and Acquisitions
• Negotiating and managing contracts, agreements and strategic alliances

It would be nice to be able to leave all sales responsibility to your local Reps, Agents and Distributors. However, just because someone is selling your product, it does not mean they are helping grow your business. Since they must also sell the many other product lines they handle, they may be just filling orders for yours. LMD International can help both you and them with:

• Implementation of your Regional Strategic Plan
• Sales and Key Account Support
• Training for Direct and Indirect Sales personnel
• Global Sales Contract negotiation and execution
• Developing an international E-Commerce Site
• Locating Agents, Distributors, Reps, Brokers, Dealers and Direct Sales Personnel worldwide
• Evaluating Local Market Pricing
• Conducting Market Research
• Developing multilingual Sales and Marketing materials and literature
• Technical and Customer Service

Staying Close to Local Markets

Even if your local (domestic or international) your Reps, Agents and Distributors are focused on your business today, if their business needs change, you could very quickly loose your local market share and position. With that in mind, LMD International can help you stay close to your customers in local markets by:

• Providing Impartial, Independent Market Analysis
• Monitoring local Technical and Customer Service effectiveness and value
• Reviewing Your Local Resource Management

Once you have the information you need to make decisions on, your local market strategy in place and your marketing and sales programs defined, LMD International can help you with:

• International Direct Sales
• Handling import/export
• Key Account Support
• Introductions
• Contract negotiation
• Business Representation
• Vendor relations
• Global Sourcing of Asian, American and European Retail, Commercial and Industrial products
• Understanding the needs of your diverse multicultural markets and dealing with them individually
• Running an international business unit within an organization